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Why is

Waarom is

Marketing Strategy

important?

belangrijk?

Use a brand-focused marketing strategy to create a unique brand experience. With creative content that conveys your brand story, you can make a lasting first impression and build recognition and trust. Our goal when it comes to audience targeting: to reach the right audience with the right message at the right time. We devise a solid distribution plan aimed at cost-effective reach with impact. Our campaigns are set up to guide your prospective customers through their journey. We use effective methods to gain attention, drive conversion, and maintain retention. This journey turns your target audience into customers and fans!

Example case

Process overview

Procesoverzicht

Define your marketing strategy to fuel your campaigns and reach your business goals.

time frame:
2-4 weeks
1

Goals

First, we want to thoroughly understand your brand and audience. Using available data and insights, we describe your target audience and market landscape. We also analyze available data sources to complete a performance review and determine your brand's starting point. Once we’ve gathered all this information, it’s time to roll up our sleeves and create a marketing strategy! We kick off the process with a customer journey workshop, during which we clearly define the different campaign objectives and KPIs for each phase in the customer journey. This provides a framework for engaging with your audience at every stage.

2

Concept

Using the information and insights gained during the previous step, we create a campaign concept that perfectly aligns your brand with your potential customer’s mindset. Our focus: to achieve your campaign goals. How we go about it? We create a brand experience that directs your audience to your offer with a measurable call to action.

3

Production

To make sure your brand story is told in a cohesive way, we create the perfect channel mix to communicate the concept. Our team develops all campaign assets required for the cross-channel brand experience. Curious to know what to expect? Examples include a landing page, videos, podcasts, direct mail, packaging, and screencasts.

4

Distribution

Now, it’s time to develop your brand experience! We make sure the assets created reach your target audience through the marketing channels we’ve recommended. For example, we provide the assets to media publishers and book advertising campaigns through advertisement systems. We also measure performance and experiment to optimize. This provides you with new insights for future campaigns.

5

The

outc

o

me:

De

uitk

o

mst:

A solid marketing strategy

You get a robust marketing strategy that’s tailored to your brand and resonates with your audience. It fosters long-term customer loyalty and consistently drives measurable results for your brand.

cool, I want this

Let's have a
brand call!

Connect with our head of strategy, Isabella, to brainstorm about your brand.

Laten we een
merkgesprek
voeren!

Neem contact op met onze merk strateeg, Isabella, om samen te brainstormen over je merk.

Develop a unique marketing strategy

Tired of scattered marketing efforts that lack a clear plan? Ready to stand out from the competition with a strategy that truly represents your brand? A brand-focused marketing strategy provides the solution! Use it to effectively promote your products and services and make a lasting impact in your industry.

What to expect:

We create a marketing strategy that boosts your campaigns and helps you reach your business goals.

Ga meteen aan de slag!

Get started right away!

See more of our 

vision services

show services

core services

Bekijk meer van onze 

vision diensten

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core services

The HLO smile guarantee

We believe in putting you at the heart of every interaction. Our approach isn't just about creating brands; it's about creating experiences that resonate with who you are and what you stand for.

From our very first meeting, we strive to understand your unique needs and aspirations, ensuring every step of our journey together is comfortable and collaborative.

We make sure you feel heard, supported, and inspired throughout our partnership. Whether we're brainstorming ideas or refining your brand strategy, your satisfaction and success are our top priorities. Let's create something meaningful together — because your vision deserves nothing less.

The HLO smile guarantee

We geloven erin om jou centraal te stellen in elke interactie. Onze aanpak draait niet alleen om het creëren van merken; het gaat om het creëren van ervaringen die resoneren met wie je bent en waar je voor staat.

Vanaf onze allereerste ontmoeting streven we ernaar je unieke behoeften en ambities te begrijpen, zodat elke stap van onze reis samen comfortabel en samenwerkend verloopt.

We zorgen ervoor dat je je gehoord, gesteund en geïnspireerd voelt gedurende onze samenwerking. Of we nu ideeën brainstormen of je merkstrategie verfijnen, jouw tevredenheid en succes zijn onze hoogste prioriteit. Laten we samen iets betekenisvols creëren—want jouw visie verdient niets minder.

Let's get the ball rolling!

Are you curious to learn more about working with us? Would you like to receive a quote? Feel free to reach out to us. Let's start a conversation!

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Maak de cirkel van je merk rond!

Ben je benieuwd naar hoe een samenwerking met ons eruitziet? Wil je een offerte ontvangen? Neem gerust contact met ons op. We bespreken graag wat jouw mogelijkheden zijn!

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Thank you!

We'll get back to you shortly.

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Or book with Calendly!

Select a suitable date to meet up.

go to calendly

Check out our cases

view
core
core
360° branding
show

How we created brand experiences for Koppert

Koppert
outdoor experience center
view
core
core
360° branding
show

Translating Pensioenpotje's brand into podcasts

Pensioenpotje.nl
Podcast

Bekijk onze cases

bekijk
core
core
360° branding
show

Hoe we merkervaringen creëerden voor Koppert

Koppert
outdoor experience center
bekijk
core
core
360° branding
show

Samen met Abin halen we er meer uit

Abin
Accountants & Adviseurs

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